Vision & Mission

To touch the deepest wells of the human spirit through art and nature.

Vision

To be a global destination that inspires creativity, stewards environmental resources, and respects collaboration, diversity, and sustainability.

Mission

Cultivate meaningful partnerships for programming, learning, and outreach while honoring the culture and diversity of our local communities with care for the natural environment. Create and maintain environments for world-class performances, artist residencies, thought leadership and arts incubation.

Artistic Values

Art Farm at Serenbe celebrates artistic excellence with an emphasis on programming experienced in magical outdoor places. We value the perspectives and contributions of all people and are committed to being an inclusive organization that welcomes and respects everyone.

Diversity and inclusiveness
Stewardship of place
The exchange of ideas and viewpoints
Artistic excellence
The creative process
The power of art to make the world a better place

Facilities

Our current campus includes our office and two artist cottages.

We plan to expand the campus with a theatre of our own, additional artist cottages, makers spaces, an educational center, pollinator gardens, public art, and more.

A cottage near the woods that servces as HQ for Serenbe Art Farm.

Board Members

Janice Barton

Chair
Retired, Founder, CEO
Performance Plus Mktg, now Augeo Marketing

Penny McPhee

Vice Chair
Philanthropic Consultant

Jill Campbell

Treasurer
President and Chief People & Operations Officer, Cox Enterprises

Charles Hooker

Secretary, Theater Council Chair
Partner, Kilpatrick Townsend & Stockton LLP

Garnie Nygren

Facilities Chair
Community Member

Jane Blount

Dance Council Chair
Senior Counsel for Studio and Networks, Warner Media

Jamie Linden

Film Council Co-Chair
Writer

Gemmie Dayrit

Public Art and Special Projects Council Chair
Community Member

Robert W. Kirsch

Environment Council Chair
Managing Partner, Warbird

Jared Mass

Film Council Co-Chair
Founder and Principal, Chalkdust Animation Studios

Cindy S. Lederman

Governance Chair
Circuit Court Judge, Retired

Faith McCoy Scriven

Music Council Chair
Community Member

Staff Members

Madalyn Mentor

Executive Director

New to Georgia, Madalyn hails most recently from Saint Louis, Missouri. Coming from an Artistic Administration background, she has worked with organizations such as Opera Theatre of Saint Louis, The St. Louis Symphony Orchestra, and The Atlanta Opera.  Madalyn has programmed concerts, tours, festival seasons, benefits, and all things in between during this tenure. Many of her skills and passions speak directly to Art Farm at Serenbe, drawing upon her love of the performing arts, commitment to environmental awareness, and affinity for the outdoors.

A classically trained opera singer, Madalyn also finds time to sing and participate with many groups, including the choir of St. Luke's Episcopal Church in Atlanta, and The Missouri Choral Artists. She is thrilled to join Art Farm, and looks forward to innovative and exciting performances to come.

Brandon Copeland

Program Manager

Brandon Copeland is a Chattahoochee Hills native but spent a majority of his professional career out of state. He began as a performer working for companies like Disney and Universal Studios, ending up at Norwegian Cruise Lines.  While at Norwegian, he produced and managed the cruise line debuts of both the Australian hit musical “Velvet the Show", followed by multiple productions of “Six” before it made its Broadway debut.  After that he moved into talent acquisition where he worked as a casting director.  

Brandon is ecstatic to be returning home after nearly two decades and looks forward to bringing his experience and expertise to the Art Farm.

Georgia Smith

Marketing Coordinator

Joining in May 2023, Georgia Smith is the newest member of the Art Farm team. She is born and raised in Atlanta and has previously worked at Atlanta nonprofits such as the Atlanta Botanical Garden and Kenny Leon’s True Colors Theatre Company. She has a background in marketing, content development, and customer service, which enables her to engage with patrons and audiences through various platforms. She is a graduate of Elon University, where she earned a degree in English and studied multimedia communications. As a published fiction and poetry writer, she is especially passionate about the power of creativity and storytelling to impact individuals and communities.

Art Farm at Serenbe Fuels Imaginations.

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