Privacy Policy

1. Introduction

Art Farm at Serenbe ("Art Farm," "we," "us," or "our") is a nonprofit arts organization located in Chattahoochee Hills, Georgia, presenting theater, music, dance, film, public art, and environmental programming. This Privacy Policy explains how we collect, use, share, and protect information when you visit artfarmatserenbe.org (the "Site"), subscribe to our communications, register for or attend an event, make a donation, volunteer, or otherwise interact with us.

By using the Site or providing information to Art Farm, you agree to the practices described in this Policy.

2. Information We Collect

Information you provide directly

We may collect information you provide when you interact with Art Farm, including:

• Contact information, such as your name, email address, mailing address, and phone number, when you subscribe to event notifications, contact us, sign up to volunteer, or request sponsorship information.
• Payment and billing information when you make a donation or purchase event tickets. Donations are processed through our third-party donor management platform, Neon CRM, and ticket purchases may be processed through third-party ticketing providers. Art Farm does not directly store full payment card numbers. Payment information is handled by our payment processors in accordance with their own privacy and security practices.
• Other information you choose to provide through contact forms, surveys, applications, or communications with our staff.

Information collected automatically

When you visit the Site, we and our service providers may automatically collect certain technical information, including:

• IP address
• Browser and device information
• Pages viewed and actions taken on the Site
• Referring URLs
• Information collected through cookies and similar tracking technologies, as described in Section 5 below

Information received from third parties

We may receive limited information about you from third-party services when you:

• Interact with Art Farm through social media platforms such as Instagram, Facebook, or YouTube.
• Make a donation, purchase a ticket, register for an event, or otherwise engage with us through a third-party platform.

The information we receive is determined by the third party’s practices and your privacy settings on that service.

3. How We Use Information

We use the information we collect to: process donations and issue donation receipts; process and confirm event registrations and ticket purchases; send newsletters, event announcements, and other communications you have requested; respond to inquiries and coordinate volunteer activities; improve and maintain the Site; measure and improve our advertising; and comply with legal, tax, and accounting obligations applicable to nonprofit organizations.

4. How We Share Information

We do not sell your personal information. We may share information with: service providers who help us operate the Site, process donations, or manage ticketing (such as our donor management and ticketing platforms), solely to perform those services on our behalf; analytics and advertising providers as described in Section 5; professional advisors (such as accountants or legal counsel) as needed; and government authorities where required by law or to protect the rights, property, or safety of Art Farm, our community, or others.

5. Cookies and Analytics

The Site uses Google Analytics to understand how visitors use the Site and the Meta Pixel to measure and improve our advertising on Facebook and Instagram. The Meta Pixel shares information about your visit with Meta, which may use it to show you Art Farm ads on Meta's platforms and to build audiences for ad targeting. You can opt out of Google Analytics tracking via the Google Analytics Opt-out Browser Add-on, and you can control ad personalization through your Meta ad preferences and your browser's cookie settings. Disabling cookies may affect some Site features.

6. Email Communications

If you subscribe to our newsletter or event notifications, you may unsubscribe at any time using the link provided in our emails or by contacting us directly.

7. Data Security

We use reasonable administrative and technical safeguards to protect the information we hold. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

8. Children's Privacy

The Site is intended for a general audience and is not directed to children under 13. We do not knowingly collect personal information from children under 13 without parental consent.

9. Your Choices and Rights

You may request access to, correction of, or deletion of your personal information by contacting us at the information below, subject to any legal or recordkeeping obligations we may have (for example, donation records required for tax purposes).

10. Changes to This Policy

We may update this Privacy Policy from time to time. The "Last updated" date above reflects the most recent revision. Continued use of the Site after changes are posted constitutes acceptance of the updated Policy.

11. Contact Us

Questions about this Privacy Policy can be directed to Art Farm at Serenbe through the contact information listed on our Site.